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Market Research
Competitive Intelligence
Early Warning & Monitoring
Management Consulting
Business Matchmaking
In-Market Support

Accredited Courses

MARKETiN CEE offers the following accredited course with an opportunity to win the certificate of the Ministry of Education of the Slovak Republic:

Strategic Marketing Management
With the total duration of 112 academic hours, the course is divided into 14 one-day modules:

  • Marketing management building blocks
  • Value creation and customer satisfaction
  • Customer purchasing behaviour analysis
  • Strategic and marketing planning
  • Benchmarking as a best-practice learning tool
  • Competitive analyses and strategies
  • Segmentation and positioning
  • Strategic marketing information system
  • Brand building, measuring and management
  • Integrated marketing communication
  • Global marketing
  • Marketing of services
  • Marketing audit and control
  • Decision support tools.

Industry Risk and Opportunity Management
With the total of 40 academic hours, the course is divided into 4 one-day modules:

  • Strategic analysis and planning in competitive environment
  • Competitive intelligence and its resources
  • Industry and business environment analysis
  • Competitive analysis.

Call +421-31-7878811 or use a contact form to request a proposal or more information.

 

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